Tech Guide

Here’s our handy guide on how to prepare artwork ready for print. If you need help setting up and exporting your files, just give us a shout.

BleedPaper SizesColourFile FormatsResolutionFonts


Bleed is a section of your artwork that’s trimmed off to cut the paper to its final size. In simpler terms, bleed is there to make sure your artwork extends to the very edge and there will be no white edges.

Make sure your artwork has 3mm bleed on all sides.

For more information about bleed, see our handy article here

Paper Sizes

Here’s a guide to standard paper sizes. If you fancy a custom size, we’d be happy to print it for you – just get in touch.


Working on screen, we generally work in the RGB colour mode. For printing, we use four different ink colours CMYK (cyan, magenta, yellow and black).

Colours can look different on screen compared to printed materials so it’s best to prepare your artwork in CMYK to avoid any nasty surprises. You can find some more information about colour modes here. 

File Formats

Although we are happy to work with most print ready files, we really love PDFs. These are great because all the fonts, images and vectors are nicely packaged ready for us to set up.


Screen resolution is measured in dpi (dots per inch). On screen, artwork is generally 72-100dpi. When printed, you should see around 300dpi. 72dpi images that are printed would look blurry whilst 300dpi images will appear clear and crisp. So always save images at a minimum of 300dpi for printing.


Letters can look different and format may be affected with fonts on different computers.
To stop this from happening, embedding the fonts or creating outlines around the text means it’ll be turned into a graphic and still look nice and crisp, yet it won’t suddenly change when viewed on different devices.